Def Leppard is the latest rock act to enter the beer business. (Pour some beer on Me?)
They’ve teamed up with Seattle-based Elysian Brewing Company on Def Leppard Pale, a six-percent alcohol brew that will make its debut on May 23rd, two days into their upcoming tour with Journey. It will be available at most tour stops and in select bars and restaurants.
It may not be less filling, but singer Joe Elliott tells Billboard it “tastes great.” He says he wouldn’t have even agreed to talk about it if he didn’t think so.
Other artists with their own beer brands include Iron Maiden, AC/DC, KISS, The Rolling Stones and Jimmy Buffett.
Photo: Andrew Evans/PRPhotos.com.