Lynyrd Skynyrd are going to the Super Bowl, sort of.
The band’s classic “Free Bird” has been licensed for use in an ad that will run during the big game. The band hasn’t revealed which advertiser paid for the track, but we hope the ad includes someone saying “what song is it you want to hear?”
The high profile placement isn’t the only media thing on tap for the band this year. Their management is in discussions with a couple of producers about a biopic that could either by a film or a limited series. And the band’s finally decided to collaborate on an official memoir. Deals for both should be announced later this year.
And Skynyrd will be back on the road, kicking off the Double Trouble Double Vision Tour with Foreigner on July 23rd in Atlanta.
